キャンペーンのためのキーワードリサーチ - Google Adsのキーワードプランナー

Research Keywords for Campaigns with Keyword Planner – Google Ads Choose the right keywords The right keywords can get your ad in front of the right customers, and Google Ads Keyword Planner is here to help. Start now Learn More Summer Apparel Sandals Bathing suits Get ideas Discover Research Estimate Plan Find new keywords Search for words or phrases related to your products or services. Our keyword finder tool will help you find the best keywords for your business. Suggested Keywords Clothing store Fashion retailer Analyse keywords Our keyword research tool gives you insight into how often people search for certain terms – and how those keyword searches have changed over time. “Retail clothing” searches 8M 4M 2M Get cost estimates Keyword Planner will give you suggested cost estimates for each keyword to help you determine your advertising budget. Suggested bid Clothing store £1.72 Make your plan Once you’ve found the keywords that you like, you can add them to your advertising plan. Save your plan or share it with others. When you’re ready, you can finalise and launch your campaign. Keyword Competition Clothing store Fashion retailer Partner with a Google Ads expert to set up your first campaign We’ll get you up to speed on the latest platform updates We’ll design a media plan that makes the most of your budget We’ll help you launch your first campaign with hands-on guidance Start now Get started with the Keyword Planner We know that using a new tool can be complicated. Get started Learn More Create a keyword search plan Once you open Keyword Planner, you can create your keyword plan by searching for new keywords, clicking “Discover new keywords”, or uploading existing keywords. Understand your keyword forecast Your plan forecast shows you how many conversions, clicks or impressions you’re likely to get for your keywords based on your spend. Create campaign based on your keyword plan You can implement your plan by creating it as a campaign – and you can always view your forecast again by selecting Keyword Planner in the tools menu. Tools and campaigns that can help you meet your goals Interested in learning more about what Google Ads has to offer? Click on the cards below to explore more related campaigns and helpful tools. 2024 Graduation Cards Luxury Travelers Entertainment News 1.2x 1.2x 1.1x 2 campaigns 2024 Graduation Cards Luxury Travelers Entertainment News 1.2x 1.2x 1.1x 2 campaigns 2024 Graduation Cards Luxury Travelers Entertainment News 1.2x 1.2x 1.1x 2 campaigns 2024 Graduation Cards Luxury Travelers Entertainment News 1.2x 1.2x 1.1x 2 campaigns Insights Page Grow your business with insights and trends that are tailored to your business. Learn more Add new keywords +3.1% Free travel app Add new keywords +3.1% Free travel app Add new keywords +3.1% Free travel app Add new keywords +3.1% Free travel app Recommendations Page Improve your campaign performance and efficiency with suggestions that are tailored to your needs. Learn more Google Ads 4.2 10M Google Ads Mobile App Stay connected to your campaigns on the go, monitor your campaigns in real time and take quick action to improve performance. Learn more Frequently asked questions Expand all Collapse all expand_all collapse_all What is Google Keyword Planner? add remove Google Keyword Planner is a free keyword search tool to help advertisers build keyword lists for search campaigns. It also includes a keyword generator tool to find related keyword ideas, and can estimate costs to help you refine your marketing strategy. With Keyword Planner, you can get keyword ideas, suggestions on how to better set up the ad groups in your campaign, see how keywords might perform, and choose the right budgets for your campaign. Learn more about finding the right keywords for your next campaign by visiting the Find your campaign keyword page . How do I access Google Keyword Planner? add remove To access Keyword Planner, you first need to complete your Google Ads Account setup and create a campaign. If your account is using Smart Mode, you’ll need to switch it to Expert Mode. Then you can access Keyword Planner by clicking the “Tools” icon, selecting “Planning” from the section menu, then choosing “Keyword Planner”. Learn more about getting started with Keyword Planner by visiting the Use Keyword Planner page . How do I create a Keyword Planner account? add remove Anyone with a Google Ads account can access the Keyword Planner tool after they create a campaign. Keyword Planner is available in the “Tools” menu under the “Planning” section. No separate account creation is necessary. Learn more about using Keyword Planner to help you take your Search campaigns to the next level by visiting the Use Keyword Planner page . How do I search for keywords in Keyword Planner? add remove You can search for keywords in Keyword Planner with the “Discover new keywords” option. Start by clicking the “Tools” icon in your Google Ads account, select “Keyword Planner” from the dropdown, and then click on “Discover new keywords”. You can start by entering keywords related to your products or services, or by entering a website to search for related content. Learn more about searching for keywords by visiting the Best practices for finding new keywords page . Start now